Branding

  • The Importance of ‘Influence’ for Brands Online

    by Chris Johns | in

    In the back end of 2007 I attended an interesting event entitled ‘Reputation2.0’. At this event, Jo Rigby, from OMD (that’s Omnicom Media Group not the pop group) presented some very interesting research on ‘Brand Reputation and the role... more »

  • The Importance of Brand Values

    by Chris Johns | in

    When websites are badly designed, don’t work or don’t do the things that you expect, it’s natural to feel let-down and it would be reasonable for you to consider taking your business elsewhere. Flexibility and common sense at all... more »

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Pushes the definition of fun, but an interesting way to lose ten minutes or so - 'drop a nuke wherever you want':